How to apologize in 4 steps

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I’ve erred. The daily newsletter that I started hasn’t been living up to its promise.

Inconsistency looks bad, it feels bad, and it’s a betrayal of expectations.

For that, I get a chance to apologize to you, reader, and demonstrate the four parts of a great apology.

Acknowledge: I advertised this as a daily newsletter and it hasn’t been. I’ve also been inconsistent about the times in the day I send it out. This unpredictability must make it less enjoyable to read, and easier to lose track of.

Express regret: I’m sorry for lapsing on my commitment here. Failing to deliver on my promise breaks my heart. Even though you may think it’s just a newsletter, establishing consistency (especially now) is a major part of why this is a daily email and missing that speaks to a great issue at the core of my ability to stay consistent that I am deeply seeking to mend.

Accept responsibility: This is no one’s fault but my own. I should have planned around travel, my moving houses, and my trip out of town and out of service.

Show meaningful change: What I’ve done to remedy this situation is to set up a buffer for myself. I’ll now have three days worth of newsletters queued up, just in case I miss a day.

Thank you for understanding, reading, and listening.

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